The Bank actively engages with various social welfare undertakings to give back to society. The community has praised the Bank for sponsoring various sports, education, arts and culture, and volunteering charity events through the Mega Bank C&E Foundation, which has helped build a positive corporate image. Looking forward, the Bank will continue to contribute resources to hold and sponsor various charity events.

The related marketing and advertisements of the previous sponsorship activities all listed the Bank as the sponsor, which has significant benefits for the Bank’s overall image promotion and academic and cultural contribution, and also helps to create intangible value for the Bank’s shareholders. Therefore, the Bank will continue to support Mega Bank C&E Foundation in handling various public welfare activities in order to fulfill corporate social responsibilities.